Apple today introduced a new iOS app called Cards. It’s an iOS version of the greeting card-maker built-in to iPhoto, but with a twist — instead of printing shipping cards to the user, Apple takes care of printing, mailing, and postage — and sends the card directly to the recipient, with a push notification going to the phone upon delivery.
As iOS SVP Scott Forstall explains, “you create the card on your iPhone, and we’ll do the rest.”
Users will take pictures, design the card (choosing from 21 different designs), customize the greeting and Apple takes care of the rest. Cards will cost $2.99 each when mailed within the US, $4.99 internationally. The Cards app itself will be a free download, launching October 12th.
Image courtesy This Is My Next